Industrial 4 era struck the car industry why transformation and upgrading

From the consumer point of view, after 2020, for the purchase of 70%-80% will account for the purchase process, for the purchase of the process of the individual's demand for further growth. At the same time, the degree of acceptance of second-hand car is also increasing." Cheng Jinglei said, the car is no longer a simple means of transport, but to strive to build a mobile terminal, to provide one-stop solution for travel. For the automotive industry, to achieve a basic strategic transformation."

With the industrial 4 era, the impact of the entire industry in the future, it will be very huge.Including the intelligent plant and intelligent production, in the final analysis is to focus on higher production efficiency, lower labor costs, faster time of the listing, and more personalized products.

Vice president of Changan Yuan Mingxue said: market situation is gradually serious, slowing global growth, emerging market quite some potential, "future growth can be maintained at around 3%, emerging markets relatively fast a little, but the risk is relatively large."

"For the Chinese market growth judgment, we think between 4-5%. Especially for the independent brand, relying on the rapid growth in front, this wheel came, in the case of low growth, how the independent brand to go, but also we are thinking of the problem." Yuan Ming theory.

In the initiative, to new energy, intelligent as a breakthrough, including pure electric and plug-in hybrid, to carry out new energy work. "These two aspects are doing, and are trying to run. We also do a goal, called the goal of 518. I hope that hundreds of kilometers of electric vehicles accelerated, to reach 5 seconds, a comprehensive fuel consumption of 100 kilometers 1 liters, 100 kilometers electricity consumption 8 degrees."

On the mobile Internet and large data, Yuan Mingxue said: now many formulations, big data may is the product, mobile Internet may also is the product, hope to push through it brand, manufacturing, management, system transformation. "We have an indicator that the vehicle industry virtualization verification complete rate of 100%, the automation rate of production equipment to reach more than 70%."

General manager Feng Xingya spoke: the current automotive industry control and management to meet the new normal to the government's new requirements for management and regulation. Specific performance in comparison with original pays more attention to the front end of the products, and gradually turned to the formulation and implementation of standards, and to deepen the reform of state-owned enterprises and fuel consumption limits, repair parts open a series of policies and measures to strengthen the transformation of the automotive industry upgrade.

"Because competition leads to the divergence between the strong and the weak will also further obvious, with the advance of deepening the reform, industry competition environment more fair, affected by the laws of the market, strong enterprises in the acquisition of a greater share, will accelerate the industry merger and reorganization, will more rich." Feng Xingya said.

It is because of consumer demand more personalized and diversified. 80, 90, and the new generation will become the new car consumption. For intelligent, user experience and other aspects of the rising demand. This will promote the car brand car segmentation trends, while the new energy vehicles will also be booming development. Only to meet the needs of the user, the value of the core creation for the user. To truly create a user centered community oriented product innovation and marketing new system." Feng Xingya said.

Therefore, Guangzhou Automobile Group plans to build a new open business platform, the platform will be to the user experience as the center, covering vehicle sales, after-sales service, used car replacement, leasing and other automotive related businesses. And brings together research and development, manufacturing, for dealers and service providers, comprehensive open.

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